How to Spot Fake or Misleading Manuka Honey

How to Spot Fake or Misleading Manuka Honey (2026)

Published:  Feb 3, 2026 Updated:  Feb 3, 2026
How to Spot Fake or Misleading Manuka Honey

Manuka honey is a distinctive honey type originating from New Zealand. Its global reputation for its incredible health support and high price, combined with its limited natural supply, has led to make fake manuka honey brands and widespread confusion about what constitutes as authentic manuka honey and how to identify it.

We will look at how fake or misleading manuka honey appears on the market, why this occurs, and how origin claims, certification systems, and labelling practices should be understood.

Disclaimer:

Information in this article shouldn't be considered medical advice. If you are considering taking manuka honey, propolis, royal jelly or bee pollen for their health benefits and are currently taking medication, please consult your doctor first.

Why Fake Manuka Honey Exists

Authentic manuka honey is derived from the nectar of the Leptospermum scoparium plant which grows naturally in New Zealand. Production is constrained by geography, climate, short flowering periods, and weather conditions during harvest times. These limits place an upper bound on how much manuka honey can be produced per year.

Fake or misleading manuka honey exists primarily because demand significantly exceeds the amount of this honey that can be produced within New Zealand, along with its high price tag leading some to label cheaper honey as manuka so they can charge a premium price.

In many cases, this does not involve outright fraud but instead relies on vague terminology, selective disclosure, or the use of testing metrics without sufficient context. Which is why formal definitions, testing standards, and certification systems were developed.

Country of Origin

The term Manuka originates from New Zealand and refers specifically to Leptospermum scoparium. However, some Australian honeys are also marketed as “Manuka honey” because they are harvested from distantly related Leptospermum species, however recent studies have determined these plants to be distant enough to be considered two completely different plants. These Australian honeys do not fall under New Zealand’s regulatory definitions and are not required to meet New Zealand’s testing or identification criteria, so they aren’t subject to the same rigorous testing.

Certification Logos and What They Mean

UMF 24+ Manuka Honey MGO 1123 with blueberries

Certification systems exist to provide independent verification of origin, composition, and labelling claims.

In New Zealand, the Ministry for Primary Industries (MPI) established a scientific definition for Manuka honey intended for export. This definition uses a combination of chemical markers and DNA testing to identify honey as Manuka-derived. The MPI definition does not appear as a logo on consumer labels and is not a certification mark. Instead, it functions as a regulatory definition that recognised certification bodies and independent New Zealand laboratories are required to follow.

MPI requires that these test reports, showing compliance  of the chemical markers and DNA, are uploaded onto the national database that is used to generate Health Certificates. These Health Certificates are required to allow manuka honey to be exported to overseas countries that require Official Assurance such.

UMF, or Unique Manuka Factor, is an industry-based certification system administered by an independent organisation, the Unique Manuka Factor Honey Association (UMFHA). It applies the MPI definition in their UMF grades to reflect verified ranges of specific naturally occurring compounds, including methylglyoxal (MGO), leptosperin, and DHA. UMFHA also require honey producers to acquire a paid licence to be able to put UMF grades on their honey, helping verify authentic manuka honey.

MGO is a measurable compound most commonly displayed on labels. When shown on its own, it indicates the MGO concentration in the honey at the time of testing, but by itself it does not address origin, authenticity, or broader compliance.

How to Buy with Confidence

To buy mauka honey with confidence, check for the following things:

  • Check that the brand is a New Zealand-based business
  • On the label look for an explicit MGO value and ideally a UMF grade as well
  • And every label should have a batch number for requesting the official lab results
Manuka Honey bee

Choosing authentic New Zealand manuka honey comes down to identifying the origin, the grading system, any certifications (like UMF), and verifiable batch numbers. Knowing these you can purchase manuka honey form anywhere in the world with confidence.

FAQ

What does UMF mean? 

The UMF Honey Association has a world-leading science programme that is focussed on identifying the unique signature compounds of genuine Mānuka Honey,  UMF® stands for Unique Mānuka Factor. The most genuine, high-grade Mānuka honey from New Zealand displays a UMF® rating on the label and packaging. This represents the unique signature compounds characteristic of this honey which ensure purity and quality. These include: the key markers of  Leptosperin, DHA and Methylglyoxal.

The lowest UMF® rating number is 5+ and one of the highest is 35+. UMF® 35+ honey is very rare and not often seen in the marketplace. Any UMF® rating above 10+ has been historically described as ‘highly active’.

Always look for the UMF® rating to be confident that you are getting the level of quality that is associated with UMF® testing. 

Read more: What do Manuka Honey Ratings Mean?
Where does Mānuka honey come from?

The honey bee collects nectar from the Mānuka flower and stores the nectar in its honey sac, to carry it back home. While the nectar is in the bee’s honey sack, it mixes with enzymes and proteins, which turns the nectar into honey. To thicken (cure) the honey, bees put it into the honeycomb where they store the honey and pollen and evaporate off the water in the honey by fanning their wings.  The Mānuka flower only blooms for about 2-6 weeks per year. 

Mānuka – is the Māori word for a small, scrubby tree with the convoluted Latin name of Leptospermum scoparium. 

Read more: Origin and Authenticity: Where does Mānuka Honey Come From?
Where does Manuka South source their honey?

We source our honey from Beekeepers throughout New Zealand.

Read more: Origin and Authenticity: Where does Mānuka Honey Come From?
I have purchased some Manuka South products; how can I check it is genuine?

You can be confident that your product is genuine if you purchase your Manuka South products from the Manuka South or one of our endorsed stockists. However if you would like to check that your product is genuine if purchased elsewhere, please contact us directly and provide us with the details of where you purchased the product, and if possible, clear photos of the product itself. Once this has been received, we will investigate thoroughly as our customers safety is our top priority.

What are the main benefits of MGO Manuka honey?

MGO Manuka honey supports wound healing, soothes sore throats, aids digestive health, and enhances immunity. Studies highlight its antibacterial and anti-inflammatory effects, making it a versatile natural remedy for various wellness needs.

Read more: Decoding Manuka Honey by MGO Rating: Understanding the Ladder from MGO 83 to MGO 2190

Further Reading